2022 eass & ISSA World Congress of Sociology of Sport

Session

PS 51: Sport and Media 4

9 Jun 2022, 09:00

Description

Chair: Jacco van Sterkenburg
Room: D4A19, Building D Level 4

167. Digitization of German Grassroot Sports Clubs during the COVID-19 Pandemic. A Qualitative Study on Challenges, Changes, and Channels of Communication.

Christiana Schallhorn, Daniel Nölleke, Christof Seeger, Jörg-Uwe Nieland, Philip Sinner, Thomas Horky

09/06/2022, 09:00

[Introduction]: The COVID-19 pandemic has affected all areas of society, including sports. The closure of sports facilities and social distancing measures posed major challenges, especially to grassroots sports clubs, which generally thrive on joint sports activities and social contact between their members. [Objectives]: This study examines how club officials perceived and experienced these...

168. The Myth of Gender Equality in Canada: the Case of Women’s Athletes in Canadian Sport Media

Marilou St-Pierre

09/06/2022, 09:20

The recent paper by Cooky and al. (2021) about the situation of women athletes’ media representation in the United States for more than 25 years illustrate the poor quantitative television coverage of women in sports. Toni Bruce (2016) also states that if the new rules of women sport media representations allow them to be beautiful and powerful, they are still depicted as model of the white...

169. Sport and Sars-Cov-2 How the virus change the sport after pandemic period: from Self-tracking to digital communities

Loredana Tallarita

09/06/2022, 09:40

In the digital society sports communities highlight the multi-life dimensions of our existence with
high numbers of fitness and wellness followers and the use of personal devices such as
smartwatches for self-tracking and weareable devices for fitness, quantified-self, gamification and
dromology constitute the core business of digital sports capitalism. Showcasing is the new...