Speakers
Amanda Lutz
Emily Quackenbush
Rosa Jimenez
Steven Kennedy
Description
Being responsible for a large-scale trademark project can be daunting and intimidating! However, with proper planning, you can create a manageable process that allows for a smooth transition, meeting all stakeholders’ needs, no missed deadlines, and even potential cost savings for your company or client. This session will address practical and best practice solutions for handling large trademark projects at various phases of portfolio management. Topics will include due diligence for M&A work, portfolio transfers, chain-of-title perfection, global clearance/filing strategies for new product launches, and portfolio audits.